Ponte Firm Expands Its Reach with Key Hires

Shana Davis-Ross’s Ponte Firm, a leading creator-focused management business, continues to grow and expand its reach with the hiring of four key leadership-level executives and the promotion of another talented individual to a senior role. This strategic move reflects the company’s commitment to providing top-notch management infrastructure to its clients as they navigate the rapidly evolving creator economy.

The four new hires include Jenna Bissonnette, who joins as Managing Director of the NYC office, and Jenna Galan, who takes on the role of Director, Talent and Partnerships, also based on the East Coast. In Los Angeles, Roy Peters becomes Senior Vice President, Talent and Partnerships, while Matthew Bojanic is hired as Director, Talent and Partnerships. In Texas, Annie Leggett has been promoted from Talent Manager to Senior Talent Manager.

Jenna Bissonnette, an experienced brand, digital, and integrated strategy talent manager, joins Ponte Firm from HangarFour Creative, a division of DKC, where she spent eight years. She will lead on talent management and operations. With her extensive background in the industry, Bissonnette will play a crucial role in shaping Ponte Firm’s talent management strategy and operations.

Roy Peters, with two decades of experience working at top companies like The Digital Dept., Fullscreen, StyleHaul, and The Sociable Society, will oversee Ponte’s influencer and celebrity talent out of the Los Angeles office. His expertise will be invaluable in identifying and nurturing top talent in the entertainment and lifestyle sectors.

Matthew Bojanic, with 15 years of experience in creator management and brand-side influencer strategy, most recently at Smashbox Cosmetics, will now oversee lifestyle and digital celebrity verticals. His deep understanding of the creator economy and his extensive network will enable Ponte Firm to provide its clients with unparalleled opportunities and guidance.

Jenna Galan, previously Director of Digital, Talent Management at Night Media, will lead on talent strategy, brand partnerships, and business development for Ponte Firm’s NYC creator and media personality roster. Her expertise in digital talent management and her ability to forge strong partnerships will be essential in driving growth and success for Ponte Firm’s clients.

With the creator economy continuing to boom, Ponte Firm’s expansion is a testament to the company’s commitment to providing top-notch management infrastructure to its clients. The hires come during a period of major growth, with revenue up 49% year-over-year. Ponte Firm’s management says the company is operating in brand partnerships with top clients like Chanel and Target, as well as in publishing, consumer products, licensing, podcasts, and television.