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Events 21 SEPTEMBER, 2026

From MVP to Billions: Robby Stein Discusses Product Scaling at TechCrunch Disrupt 2026

Robby Stein, VP of product for Google Search, will discuss how product decision‑making changes when scaling from a minimum viable product to a billion‑user platform at TechCrunch Disrupt 2026.
NEWS DESK • PUBLISHED: SEPTEMBER 21, 2026
📖 2 MIN READ

TechCrunch Disrupt 2026 Sets the Stage for Product Leadership Discussions

TechCrunch Disrupt 2026 returns to Moscone West in San Francisco from October 13 through October 15, drawing more than ten thousand founders, investors, and technology decision‑makers. The event’s agenda includes a dedicated Builders Stage session that examines how product strategies must evolve when a service grows from a fledgling minimum viable product to a platform relied upon by billions.

From MVP to Billions: Robby Stein Discusses Product Scaling at TechCrunch Disrupt 2026
Source: techcrunch.com

Fireside Chat Led by Google Search VP Robby Stein

The session, titled “From MVP to Billions of Users: How Product Decisions Must Change at Scale,” features a fireside chat with Robby Stein, vice president of product for Google Search. Stein will share insights on navigating the tension between moving quickly and maintaining the trust that large‑scale users expect.

From MVP to Billions: Robby Stein Discusses Product Scaling at TechCrunch Disrupt 2026
Source: techcrunch.com

Balancing Speed, Trust, Innovation, and Reliability

As products reach massive audiences, the instinct to experiment can clash with the need for steadfast reliability. The discussion will explore how teams can keep testing new ideas while ensuring that core experiences remain dependable. It will also address how to introduce fresh features without eroding the value that users already associate with the product.

Robby Stein’s Product Leadership Journey

Before his current role at Google, Stein co‑founded Stamped, a social recommendations startup later acquired by Yahoo. He then spent five years at Instagram, where he led consumer product teams responsible for Stories, Feed, Direct Messaging, and Reels. After Instagram, he served as head of product at Artifact, an AI‑powered newsfeed platform, before returning to Google in 2024.

Generative AI Work Inside Google Search

At Google, Stein now focuses on generative AI experiences within Search. He highlighted that AI Mode surpassed one billion monthly users in May, roughly a year after its launch. Earlier this year he described updates that let users transition from an AI Overview into a follow‑up conversation inside AI Mode, aiming to blend quick answers with deeper exploration.

Takeaways for Founders and Product Teams

The conversation is designed to offer practical lessons for anyone steering a product through growth, whether they are refining an early prototype, expanding a rising platform, or rethinking an established service. By studying the decisions behind Google’s approach, attendees can identify where speed creates advantage, where greater caution is essential, and how to adapt their own building methods as their products evolve.

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